The VIDEONOMICS ™ TOUR is a series of live events throughout the U.S. that will speak to the needs of brand marketers as they strive to better understand the dynamics of video, media and marketing. The events will combine informative presentations, case studies, research, peer-to-peer discussion and networking.
Attendance is by invitation-only and limited to 30 brand marketing and advertising agencies executives per event. Marketers and their agencies will attend as guests, at no cost. Brand marketers will make up approximately 80% of the audience with agency invitees by referral from their attending clients. Marketing titles will range from Director to SVP/VP to CMO. Each guest will be carefully qualified by Videonomics ™ registration staff.
Forces driving new videonomic models
- Widespread broadband penetration and high speed wireless
- Video sharing capabilities on all sorts of consumer appliances
- The liberation of content – whenever, wherever…
- Brands becoming content machines, blurring the lines of media and advertising
- Low cost, high quality video capture and edit software empowering anyone to create in full motion sight and sound.
- Social media networks that drive video sharing
- Pad computers that integrate rich video content
- On-demand television
- Addressable TV commercials
And so much more…